B2U (Broadcast-to-User)

 
B2U Behavior Flow:

B2U (Broadcast-to-User) banner ads appear on the top right corner of the message window (left corner on Hebrew version). The ad animates for max 17 secs and then collapses to a smaller logo (size 50x40). Both animation + logo are clickable. No animation is allowed on logo except for a subtle animation on mouseover.

General Guidelines
 
  • Flash Format: the banner consists of one flash file (*.swf, version 9.0 or older).
  • Starting size: 120x90.
  • Weight: max 30Kb.
  • Timeline: promo (120x90) should appear for 10-17 seconds and then collapse to a smaller logo.
  • Collapsed logo size: 50x40. (Remember: no animation is allowed on collapsed logo except
       for subtle animation on mouseover only).
  • Video: not supported.
  • Sound: not supported.
  • Background: must be transparent.
  • Right-to-Left territories (e.g. Israel): two ads should be provided, one with the logo on the
       left side and one with the logo on the right side.

Coding
 
In order to ease the creation of the B2U banners,
a template (“B2U Example – FLA+Swf") is available below with the appropriate buttons and actions needed for the collapsing sequence.
 
 
Please use this FLA template and follow these easy steps:
 
  • Layers
     
    • Do not touch/change the button in the layer BUTTON
    • Do not touch/change the code in the layer ACTIONS
  • Adding/removing frames:
     
    • If your new animation needs more/less frames on the main timeline, you can
         add/remove the frames with F5/Shift+F5 only
  • Timeline:
     
    • Do not create animation within a movie clip, only on the main timeline
 
Important: Please make sure to follow these guidelines, in order to assure smooth launch.
 
 
 
 
 
 
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